Tuesday, February 8, 2011

Luxury Real Estate Marketing: How Do You Define Quality?

Superlative luxury real estate marketing requires an understanding of what constitutes quality not only n home construction, architecture, design and furnishings, but also the finer things in life in general.

We have been looking for a definition of quality that applies both to objects and to service. Here is the best definition we have found so far on the subject of quality.

Quality is never an accident: it is always the result of high intention, sincere effort, intelligent direction and skillful execution; it represents the wise choice of many alternatives.”

John Ruskin (1819 –1900) was an English art critic, social thinker, poet and artist.

What is your definition of quality? Let us know.

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