The Club e Luxe conference in Paris was
held at the historic Meurice Hotel. During the Second World War, the
German headquarters were housed in the Meurice Hotel. It is in this
hotel that General von Choltitz delayed Hitler’s order to destroy
Paris. The Germans had wired the Eiffel Tower and other landmarks with
explosives to deter the Allied Forces. General von Choltitz privately
felt that Hitler was insane, opted instead to surrender shortly after
the Allies entered the city.
Thanks to von Choltitz, Paris lives on
in all its splendor intact for all of us and future generation to enjoy.
Decades later, Ron and I are sitting in one of the loveliest meeting
rooms at the Meurice Hotel, Salon Pompadour (note her portrait on the
wall), among the top representatives of the world’s premier luxury
brands discussing the importance and the latest innovations and
strategies in digital media.
This week we will be discussing the
highlights of this event as it applies to luxury real estate marketing
and personal and company branding. We were inspired delighted, and
honored to meet our counterparts in the industry.
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